3 Advantages of Affordable Radio Advertising

If you own a company, you must make sure that your presence is felt by the target market. After all, you won’t gain much income if only a few people know about your company’s existence. In any industry, the more people who know about it, the better it would be for your company’s future. Therefore, it’s important to implement effective marketing strategies to spread the word about your company. One proven strategy is affordable radio advertising. Here are some benefits of using it:

Cost Effective

It’s no secret that you’ll spend on so many things for your business including office rent and employee salaries. Hence, you must set a budget for your marketing strategies. When you look at the rates for radio advertising, they’re a lot cheaper compared to TV advertisements. It will become even cheaper if you were able to hire cheap voice actors.

Wide Reach

Aside from the fact that it’s affordable, you’ll also reach a lot of people. Besides, many people listen to the radio whilst doing so many things, like working and jogging. The most common reason for that is music relieves stress. Also, when you see vehicles roaming around the street, there’s a strong possibility that people in their cars are listening to the radio too.

Fast ROI

You know that the marketing strategy is effective if you were able to get back what you spent on it immediately. Another reason is it’s cheap, so there’s no doubt that you’ll get a fast return on investment. You can now use the money you spent on radio advertising for other company expenses.

For affordable radio advertising rates, visit the website of Last Minute Multimedia. They’re a local company that would love nothing more than to spread the word about your company. Also, they wouldn’t want to be a pain in the pocket, so they provide affordable rates. They even prioritise giving customer satisfaction. To find out how affordable their rates are, call them today.

Why Invest in a Coffee Shop Franchise

Want to open a coffee shop but don’t want to go through the hassle of creating business models? Then, franchising is an opportunity worth looking investing in. When you franchise, you don’t have to develop products and make your own advertisements. You also don’t need to spend a lot of capital to get all the equipment that you need. Here are the reasons why you should get a franchise:

  • Earn Brand Recognition

Brand recognition comes with coffee shop franchising. With this kind of business model, there’s no need to make an effort to entice people to try your products. The franchisor already has a reputation and customer base, allowing you to earn a larger profit. As you know, people are more interested in the products they know and familiar with.

  • Proven Marketing Ads

Marketing campaigns are crucial to the new business. And as mentioned, you don’t have to make an effective ad if you will franchise a coffee shop. Investing in this strategy means you will have a marketing technique already in place.

  • Save Effort

When you purchase a franchise, you don’t only purchase the products but the business model as well. This means that you will have a system to follow, giving you the opportunity to manage the company easily. There’s no need to spend time in creating a business management technique as the company will teach you the operational procedures and the overall system.

  • Work with Trusted Supplier

If you will purchase from a company that has a good reputation, you can guarantee that products are well-made of. You don’t need to look for a coffee bean as the franchisor will give everything that you need in the operations.

The coffee business industry is popular nowadays that’s why you need to try in this type of business. If you are interested in being your own boss and opening a cafe, team up with the experts in coffee shop franchising from Townsville!

Why It’s Better to Import Goods Overseas

Importing goods from another country can truly help your business expand and grow. Take a look at the big brands like Apple Inc., who continues to work with Chinese businessmen to assemble the components of their units. If import lifestyle isn’t effective, why do you think brands like Apple continues to acquire products and services from this Asian country?

Think about how much money you will save when you outsource goods from China. Aside from the fact that you’ll get cheaper items, you also have the freedom to manipulate your supplies.

To understand the process better, check out China Import Formula. It is a website that is founded by Brendan Elias to help small and big entrepreneurs achieve their long-term goals.

Here are the reasons why it’s better to import goods overseas than to produce it in your own country:

Lower cost of labour

It’s undeniable that the cost of labour in China is cheaper compared to other parts of the world. Since the manufacturers use advanced machinery, all the operations become smooth and easy.

Sometimes, business owners can get big discounts by getting wholesale orders. Overall, this transaction is more affordable compared to hiring workers.

Get the latest gadgets

Asian countries are known developers of different gadgets and devices before these become famous in western countries. Investing in electronics and gadgets is a profitable business as Chinese people are innovative.

To find the best suppliers, make sure to check out the website of China Import Formula. Everything you need to know about import lifestyle is discussed on the free 30-day course.

Build lasting connection overseas

Chinese businessmen are known to value business relationship. So, if they like you as an esteemed partner, they can give great support and references. This connection can surely help you in their venture.

Learn from the hands-on experience of Brendan Elias by visiting China Import Formula.

Who is Brendan Elias?

Brendan Elias has been a hot name in the importing business for a quite some time. He is the founder of China Import Formula, which is a how-to guide of sorts on how to make money from going straight to Chinese manufacturers. His seminars are well attended and his book, Import from China Revealed, is a national success. His import lifestyle tips are sought-after globally.


Brendan actually has importing in his blood! Before he was a successful businessman, he learned a few things from his father, Nat Elias. The patriarch was an import mogul, bringing in watches, handheld games and video game consoles into Australia. According to Brendan, his father would “import anything” and that it was always “like Christmas”, as his father had an eye for products that were likely to sell.


At first, Brendan Elias was on the road to becoming a lawyer. He was enamoured with the idea of speaking in front of an audience and judge, making his arguments. However, as he was completing his degree on Commerce Law at the University of New South Wales in Sydney, Australia, he noticed something.

His older brother, who was 10 years older than him, was part of a successful law firm and was on the way to becoming a partner. He observed that his brother didn’t seem happy despite all his achievements. He realised that this was because his brother was “trading time for dollars”. “If you’re trading time for dollars, there’s a limit to the amount you can earn,” Brendan says.

Upon finishing is Commerce Law degree, he travelled the world to study about trade, eventually studying International Trade Law at the University of Economics and Politics in Hamburg. He also has degrees in Chinese Contract Law from the Beijing University of Politics and Law and International Copyright Law from Queens University in Canada.

With the proper education and the drive to succeed, he went on to start his business.

Rough Road to Trading Success

Brendan remembers his first import product as DVDs. When he first started buying them in bulk, he would get them from Australian suppliers. As he got to study in China, he had the advantage of meeting with manufacturers who could deliver the same product as a fraction of the price. This is where he got his start.

However, it wasn’t all fun and games. Brendan remembers a time when he was given seven shipping containers full of faulty goods. There was even a time, he recalls, that the shipment was a no-show! But all these roadblocks did not stop him from persevering, and eventually, he became successful in the trading lifestyle.


Today, Brendan Elias runs a successful trading business and helps other entrepreneurs make their dreams come true. He shares his knowledge and wisdom using in-depth programs about the Chinese trading industry, he’s helped hundreds start and run their own businesses. He’s really made a difference in people’s lives through his books, seminars, and especially through China Import Formula.

Benefits of Using POS Systems

Through the years, people went from barter to cash payments and wireless transactions. However, they still struggle with certain issues when using a traditional cash register. With POS systems, life became easier for entrepreneurs, employees and customers when it comes to payment methods and auditing processes.

Here are the key benefits of this method:

1. POS systems have built-in templates and formulas of reports that easily record the scanned item that was sold. They help simplify the auditing process for accountants.

2. Most of these devices have their own inventory management systems that allow business owners to identify which products and services are doing well in the market.

3. You can use this to customize the ordering process on your website to make it user-friendly to both new and loyal customers.

4. These things teach workers how to handle modern equipment and appliances.

5. The process of authorizing credit and debit card transactions, printing receipts and sending electronic ones is faster and smoother.

6. In case a cashier makes a mistake when punching items a customer has purchased, making corrections on POS systems is easier and faster.

7. Less maintenance is required from this device as it is manufactured with excellent and high-tech components.

8. These devices also work better when it comes to employee tracking. Through POS systems, each employee can be given a special transaction no matter how many use the same machine. This allows business owners to track their employees’ performance and see what their strong and weak points are. The most important thing is that it helps prevent the possibility of theft.

9. These devices provide accurate information regarding sales, transactions and employee performance reports.

10. With its accuracy, the system helps business owners identify consumer patterns. From there, it can result in them coming up with better marketing strategies.

There are numerous benefits of using POS systems. Don’t let your business fall behind. deliverit.com.au for more details.

Why Franchise a Mobile Coffee Business

With today’s busy lifestyle, people are looking for places where they can get a good cup of coffee without going to the shops. That being said, it’s no surprise that mobile businesses are appearing like mushrooms.

Thus, having a mobile coffee shop is a wise investment. However, you need to take care a lot of things including thinking of advertisements and looking for a coffee bean supplier. Luckily, you can start your own mobile coffee business easily with franchising. Here are more reasons why you should purchase a franchise than start your own company:

Established Name

When you purchase a mobile coffee franchise, you do not only purchase their vehicles and products, but you purchase their name as well. This means that you do not need to think of a catchy name for your business. This is why it is important that you choose a franchisor that has already earned a reputation in your area.

Get Customers Easily

Especially if you are running a business for the first time, you may find it challenging to grow your customer base. Chances are, you won’t get customers easily since people don’t know anything about your company.

By purchasing a mobile franchise, though, you don’t need to spend time thinking about marketing techniques that will attract your customers – chances are, the franchisor already has a customer base.

Get Support

As a starting entrepreneur, it can be quite hard to enter the business landscape. There are a lot of big and well-known companies that you’d need to compete with. However, if you will purchase a commercial franchise, you don’t have to be intimidated as you can enjoy the support of the company.

If you want a franchisor that can give you a product with an irresistible aroma, purchase from Xpresso Mobile Café. Visit their website to learn more about the services.